Stori Modern

Case Study / Branding / Interactive

Ooops. The party hit the patio. Stori Modern is a new fun-loving, sun-soaked, patio-partying modern outdoor furniture company. They offer unbelievably well-built patio furniture with direct-to-consumer pricing. You can only find it at storimodern.com but once you do, it’s gonna be the only outdoor furniture you’ll ever wanna sit in.

Furniture Made For Conversation


Items

Naming
Logo/ID system
Strategy/Research
Brand Guide
Collateral/Press Kit
Website
Look Books
Swatch Books
Spec Sheets
Tags, Stickers, Labels
Social Media
Digital Banner Ads
Packaging
Photography

Tactics

Stori Modern was, and still is, a 100% from scratch branding project including naming, logo, ID, web, packaging, sales support, photography, collateral and even product design. It’s a great combination of client and designer trust working through the good and the bad on the path to finding that sweet spot that gives a brand their own character. It’s a fun Stori. Check it out at storimodern.com


Identity


Collateral


Advertising


Interactive


Studio Photography


Location Photography